Photos for Idealista, Fotocasa and Kyero: what a sales listing needs
A sales listing needs accurate photographs, not flattering ones: every room shown at eye height with straight verticals, in an order that follows a walk through the house, plus the exterior, the plot and the view. Buyers use the photos to decide whether to book a viewing, so they should show size, layout and light as they really are.
Accuracy first
Buyers compare a property on the portals with what they find at the viewing. Photographs taken at natural eye height, with straight verticals and no extreme wide angles, show rooms at their true size. Over-stretched rooms bring viewings that end in disappointment.
Follow a walk through the house
Order the set the way a buyer would walk the property: the approach and façade, the entrance, the living areas, the kitchen, each bedroom and bathroom, then the terraces, the pool, the garden and the view. It helps buyers build a mental floor plan, especially on a portal where they scroll quickly.
Show the plot and the setting
In Ibiza the land, the orientation and the surroundings are a large part of the value. Include the plot boundaries where possible, the main terrace at the time of day it gets the best light, and what can be seen from the house.
Files to ask for
- Landscape crops for Idealista, Fotocasa and Kyero.
- Web-sized files for the agency website.
- Print-resolution files for brochures and window displays.
- The photographs in listing order, so they can be uploaded as delivered.
Consistency across an agency’s listings
When every property is photographed in the same style, an agency’s listings look considered side by side and each home is judged on what it offers. At Ibiza Mi Casa real estate sets are shot at eye height with straight verticals and delivered with portal-ready crops for Idealista, Fotocasa and Kyero, plus print files.